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International Green Week 2021 – Current information

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Jürg Frei

Contact person of AMS Agro-Marketing Suisse

Phone / Fax:
Phone: +41 31 359 57 83



AMS Agro-Marketing Suisse

AMS Agro-Marketing Suisse


Exhibitor profile

The association Agro-Marketing Switzerland or AMS, founded by major agricultural organisations in early 1997, is an umbrella group that aims to promote coordination and efficiency of its members’ activities in marketing and communication.

The measures taken by AMS help appreciate the significance of Swiss agriculture and its products with both consumers and producers.

Aims and purposes of AMS
AMS promotes sales of domestic agricultural products and highlights producers’ achievements on the market with the SUISSE GARANTIE label amongst others.

AMS’ main aims are:
  • Optimum marketing support for selling and processing agricultural products.
  • Optimise the cost/benefit ratio of marketing activities for basic agricultural products.
  • Find and utilise potential synergies in sales promotion.
  • Assume service and coordinating functions on behalf of the trade organisations.
  • Provide maximum service quality through excellent know-how in marketing, agriculture and agicultural policies.

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